Compensation Strategy and Employee Retention

50% to 200%
of annual salary to replace one employee, depending on level
SHRM Executive Network

Why compensation sits at the center of retention

Pay is not the only reason people stay, but it is often the reason they start looking. When employees weigh whether to leave, the salary on their paycheck and the benefits attached to it are the first things they compare against the market. For a people leader, that makes compensation strategy one of the most direct levers you have on turnover.

The connection is blunt. According to SHRM, chief financial officers said the top reason good employees quit is inadequate salary and benefits. That finding puts pay ahead of the softer factors leaders often reach for first. It also means a retention plan that ignores compensation is treating the symptom and leaving the cause in place.

What the top-reason finding means for you

If inadequate salary and benefits is the leading driver of good employees quitting, the practical takeaway is that competitive pay is table stakes, not a differentiator. You can build a strong culture, a clear career path, and good managers, but if base pay lags the market, those investments are propping up a foundation that keeps eroding underneath them.

Here is what to do with that:

  • Benchmark roles against current market data on a regular schedule, not just at annual review time. Markets move, and a salary that was competitive eighteen months ago may now sit below the range candidates are being offered elsewhere.
  • Watch for pay compression, where newer hires earn close to or more than tenured staff in the same role. Compression is a quiet retention risk because your most experienced people tend to notice it first.
  • Treat benefits as part of total compensation, not a separate line item. The finding names salary and benefits together, so health coverage, retirement contributions, and leave belong in the same conversation as base pay.
  • Ask departing employees directly whether pay played a role. Exit data grounds your strategy in your own workforce rather than in assumptions.

The cost of getting compensation wrong

Underpaying can feel like a saving until someone walks out the door. Replacing them is expensive. According to SHRM, the cost of replacing an employee can range from 50% to 200% of their annual salary, depending on their level. Gallup puts the figure in the same territory, estimating that the cost of replacing an individual employee can range from one-half to two times the employee's annual salary, and Gallup calls that a conservative estimate.

Set that against the cost of a raise and the math often favors retention. A pay adjustment that keeps a mid-level employee is usually a fraction of what it costs to recruit, hire, and ramp their replacement to full productivity. The higher end of those ranges applies to more senior and specialized roles, so the people who are most expensive to replace are exactly the ones where a below-market salary is the riskiest bet.

Building a compensation strategy that holds people

A retention-minded compensation strategy is less about paying the most and more about paying fairly, transparently, and on a cadence that keeps up with the market. Practical steps for a people leader:

  • Define clear salary ranges for each role and level, and revisit them at least once a year against fresh market data.
  • Prioritize adjustments for roles that are hardest and most expensive to backfill, since that is where a lost employee does the most financial damage.
  • Make the logic of pay decisions visible to managers and employees. People are more likely to stay when they understand how their pay is set and how it can grow.
  • Model the cost of a targeted raise against the cost of replacement before deciding an employee is too expensive to keep. Given that replacement can run from one-half to two times annual salary, the comparison frequently lands in favor of the raise.
  • Pair compensation with the rest of the employee experience. Competitive pay removes the top reason to leave; good management, growth, and recognition give people reasons to stay.

Compensation will not solve retention on its own, but the evidence is clear that it is the factor you cannot afford to get wrong. Fix pay first, and the rest of your retention work has a foundation to stand on.

Want your own read? Take the retention diagnostic.

Sources

  1. Gallup, Gallup — The 'Great Resignation' Is Really the 'Great Discontent' (cost to replace exiting workers).
  2. SHRM Executive Network, Regina Dyerly, January 21, 2025, The Myth of Replaceability: Preparing for the Loss of Key Employees.
  3. SHRM, SHRM — Salary Gripes Are Top Reason Employees Quit.